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Home > Testimonials
  • Marshall McLuhan

    February 16, 2014

    “In big industry new ideas are invited to rear their heads so they can be clobbered at once. The...

    International Institute for Innovation
  • Marshall McLuhan, Take Today: The Executive as Dropout (1972)

    February 16, 2014

    “Only puny secrets need protection. Big discoveries are protected by public incredulity.”

    International Institute for Innovation
  • Steve Jobs, quoted in Businessweek, May 1998

    February 16, 2014

    “Innovation comes from people meeting up in the hallways or calling each other at 10.30 at night with a...

    International Institute for Innovation
  • Elbert Hubbard, philosopher (1856–1915)

    February 16, 2014

    “The world is moving so fast these days that the man who says it can’t be done is generally...

    International Institute for Innovation
  • Grace Hopper, computer scientist (1906–92)

    February 16, 2014

    “If it’s a good idea, go ahead and do it. It is much easier to apologise than it is...

    International Institute for Innovation
  • Andrew Hargadon, How Breakthroughs Happen: The Surprising Truth About How Companies Innovate (2003)

    February 16, 2014

    “Many people still believe a better mousetrap is all it takes. But of the 2000+ mousetraps patented, only two...

    International Institute for Innovation
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